eCommerce has revolutionized the way businesses operate and consumers shop. It has become an integral part of the global economy, providing opportunities for businesses of all sizes to establish an online presence and reach customers beyond geographical boundaries.
India’s 2025 festive season opened with a strong start, driven by front-loaded sales, GST-driven price cuts, and the growing role of quick commerce. In the first week alone, platforms generated ~₹60,700 crore GMV - up 29% YoY -capturing over half of the season’s projected ₹1.2-lakh-crore sales.
According to estimates from Datum, online shoppers are expected to spend ~₹120,000 Crore (up 27% from 2024) throughout the festive season in 2025, with 12% share for quick commerce.
The Korean Wave in India is no longer just a pop culture trend - it’s a full-blown movement reshaping consumer behavior, especially in beauty.
A closer look at how a small fraction of brands and categories drive the majority of Blinkit's revenue, highlighting key patterns in customer spending
Valentine’s Day 2025 reaffirmed the power of quick commerce in fulfilling last-minute gifting needs, with chocolates, jewelry, fragrances, and tech accessories leading the way.
In the State of Quick Commerce Market, 2024 Report, we delve into the factors contributing to the meteoric rise of quick commerce, its impact on traditional kirana stores, and the changing preferences of Indian consumers.
Sales for the first week of the festive crossed ~₹48,500 crore, nearly 55% of total sales during the festive period
According to estimates from Datum, online shoppers are expected to spend ~₹100,000 Crore throughout the festive season in 2024, with 8% share for quick commerce.
Delhivery, a key player in India's e-commerce logistics sector, is showing signs of a maturing market as its once explosive growth begins to stabilize.
E-commerce Growth Moderates to 12-15% in Q1, Signaling a Slowdown from Last Year's 20% Pace
As male and female spending habits continue to align, businesses must adapt their strategies to cater to the diverse needs and preferences of both genders.
Negative customer feedback, when handled effectively, presents brands with opportunities to improve, build customer trust, and drive sales growth.
According to EIU's latest report, in 2024, the expansion of online retail in affluent markets is expected to slow down
Southeast Asia, a region with a population of over 675 million, is a major market for TikTok, with more than 325 million monthly active users. TikTok Shop had a market share of 12-15% in Indonesia.
The quick expansion of e-commerce as a domestic sales contributor highlights its importance to Nestlé’s strategy of driving penetration in both urban and rural markets across India.
