Table of Contents
Germany enjoyed a high level of internet accessibility with 93.9% penetration in 2023. This number is projected to rise slightly to 94.8% by 2028, despite a small decline in population. Prevalence of mobile phone use with Germany boasting 145.2% mobile connection penetration.
Social media use presents a contrasting picture. There were 67.8 million social media users in early 2024, accounting for 81.4% of the population. This figure is expected to remain steady at 87.3% by 2028. It's worth noting that these changes might be due to adjustments in how social media users are counted rather than a decline in actual user engagement.
Germany has moderate internet speeds. The median fixed internet connection speed is around 90 Mbps, while mobile speeds are nearly 57 Mbps, as of early 2024. This infrastructure likely supports Germans' love for the internet, with an average daily usage time exceeding 5 hours and 22 minutes in 2023. This significant screen time suggests the internet is deeply woven into everyday life for Germans.
Definitions
Online population. Total number of individuals or users who have access to the internet and regularly use it for various purposes, such as communication, information gathering, entertainment, shopping, and more (at least once in a month)
Additional Notes
Release Date: April 2024
Region: Germany
Time Period: 2009 to 2028
Author: Datum Research Team
Source: Datum Global Online Population Forecast 2023-28
Methodology
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