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Expansion Slows as DMart Focuses on Efficiency and Cost Control

DMart’s store expansion slows as focus shifts to operational efficiency

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DMart added 8 new stores in Q2 FY26, bringing its total store count to 432. This marks a moderation in expansion pace compared to the 28 additions in Q4 FY25. The retailer’s growth strategy now leans toward deepening existing market penetration rather than aggressive new openings, signaling a deliberate recalibration after rapid network growth in FY25.

What it Means:

The slowdown reflects DMart’s mature phase of expansion, with management prioritizing per-store productivity, cost control, and margin resilience over sheer footprint growth. As the chain strengthens operational efficiency across its 17.9 million sq. ft retail base, incremental store additions will likely be strategic and ROI-driven, not volume-led.

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