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Amazon's Prime Membership Program Stopped Growing

Over 70% of the customers have Amazon prime membership.

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According to data from Consumer Intelligence Research Partners (CIRP) Amazon Prime's membership plateaued at around 170 million in the US over the past year, breaking a decade-long trend of growth.

Amazon disputed this research but these numbers shows the importance of Amazon Prime Membership. Over 70% of the customers have Amazon prime membership.

In 2021, Amazon announced that Amazon surpassed 200 million Prime members worldwide.

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