Table of Contents
More than $6.5 billion in total revenue was generated by Jordan Brand in the 12 months that ended on May 31. This is an increase from $5.1 billion in the same period the year before. With a gain of 35%, Jordan Brand is now by far Nike's fastest-growing division. In comparison to the same quarter last year, Nike's overall revenue increased by 17% to $20.7 billion.
Jordan also accounts for 20% of Nike Footwear Revenue up from 12% in FY14.
"We’re also driving strength through our industry-leading brand portfolio with Nike, Jordan and Converse, all of which achieved strong growth in FY23. In particular, I want to highlight Jordan Brand’s record year. Jordan grew mid-30s, with impressive growth across Men’s, Women’s and Kids; footwear and apparel; and in both North America and international. In fact, Jordan is on its way to becoming the second-largest footwear brand in North America." - NIKE, Inc. President and CEO John Donahoe, Q4FY23 NIKE Inc. Conference Call June 29, 2023
